Pendekatan Terapan Malhotra, Naresh K. text New Jersey Prentice - Hall 1993 xxxi, 857 hlm : ilus ; 26 cm Naresh K. Malhotra Indeks Termasuk bibliografi Pemasaran - Penelitian JKPNPNA 658.83 658.83 MAL r 0130099864 0135553504 20260904043124 INLIS000000000005129 Converted from MARCXML to MODS version 3.5 using MARC21slim2MODS3-5.xsl (Revision 1.106 2014/12/19)